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Interactive Swarm Campaign Simulator
23 Mar 2008
 A number of people have asked us “How do you plan out a Swarm Campaign in terms of users and messages?” so we have developed a web-based interactive Swarm Campaign Planner which leads you step-by-step through the main stages and shows you instantly how your choices play out in terms of users and messages:
- Establishing the critical mass of the swarm community to be engaged with
- Identifying alpha swarmers and how much of this community they can reach
- Establishing the swarmers who must be reached directly through Open Swarms
- Defining the different stages in the campaign in terms of duration and messages
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